DADA

DADA is a two-day design event in Montreal that reimagines the traditional design exhibition. Bringing together designers, makers and brands, the event invites visitors to experience design in a more playful and immersive way, encouraging interaction and discovery.

For its first edition, we developed a bold and colourful identity inspired by the spirit of the Dada movement. Playful typography, geometric shapes and a vibrant palette come together to create a simple yet expressive visual language that feels alive and flexible.

The website extends this playful approach through movement and interaction. From the animated DADA letters to the shifting schedule and interactive makers’ grid, each element brings the identity to life while inviting visitors to explore the event and its participants.