FRAGMENT México

FRAGMENT is a niche-fragrance store in Mexico, and a real business running on Framer. I designed and built the whole site: a bold editorial storefront, a brand catalog driven by the CMS, and product pages synced with the shop. Black and white, big type, and the bottles always as the hero. Fast on mobile, easy for the team to update, and built to sell. Live at fragment.mx, shipping to customers across Mexico.