Progrès-Fit

Progrès-Fit is an online nutrition and training program for busy women, run by coaches Camille Landry and Étienne Gillard. The goal was one page that turns a curious visitor into a 7-day free trial, without the empty promises of the fitness industry.

The design is bright and energetic: sunny yellow, punchy condensed headlines and a violet call to action repeated at every key moment. The story follows the reader’s objections one by one (no time, worn out by diets, feeling alone), then the method, the coaches, real member transformations and a clear yearly price.

Built in Framer: a long-form sales page and a dedicated page for the A.N.E. method, with video, testimonials, a program breakdown, an FAQ and trial calls to action throughout, fully responsive on every screen.