Urban Pilates Studio

Urban Pilates Studio started with the brand before it ever became a website.

I created the visual identity around the client's idea of a more personal approach to Pilates, where breath, movement, and a small-studio experience all work together.

I carried that system into a full Framer website, shaping the structure, UX/UI, responsive design, content, and interactions across the studio story, classes, pricing, schedule, and contact experience.

Mindbody was integrated directly into the booking and purchasing paths so moving from browsing to booking feels like one connected journey.

The site was designed to do more than introduce the studio. It gives Urban Pilates a digital home that reflects how the business actually works. Personal, intentional, and centered on movement and community.