Optic

optic.sh

Help every visitor find the right answer without searching through your site.

Optic turns your Framer site into an AI-powered answer experience. Visitors ask questions in their own words and get immediate answers from your published content, whether they're looking for pricing, product details, services or the next step.

More than a chatbot

Optic creates rich answers with images, links, pricing and instructions, grounded in your published website. It scans public pages, including CMS content, so there's no separate knowledge base to maintain.

Discover what your site is missing

See what visitors are asking, where they came from and which questions your content couldn't answer. With Optic Pro, discover content gaps and use these insights to improve your website.

Live in minutes

Install Optic, sign in, connect your preferred AI provider and scan your published website. Optic works with Groq, OpenAI and Anthropic, giving you control over your models and costs.

Features

• AI-powered answers grounded in your website

• Rich responses with images, pricing and links

• ⌘K shortcut and customisable Ask Optic button

• Desktop and mobile support

• Bring your own AI API key

• Manual and automatic rescanning (plan dependent)

• Conversation insights and content gaps with Pro