About MAINLINE
MAINLINE — the home-services template built to turn visitors into booked jobs.
Most HVAC and plumbing templates are brochures: a photo, a phone number, a contact form. MAINLINE does the one thing they don't — it helps a panicking visitor at 2am, and turns that moment into a lead.
🔧 THE DISPATCH BOARD — the signature
Emergency triage: the visitor picks what's wrong (burst pipe, no heat, leak, blocked drain…), a severity dial decides "call now" vs "book the next open slot," with the right action and ETA for each. Plus a ZIP/postcode service-area checker — visitors instantly see "yes, we cover your area, response under X min." Both fully editable, no code.
⚡ FULLY CMS-DRIVEN
Services, reviews, crew, FAQs and coverage areas are all Framer CMS collections. Add a service or review from the panel — grids, detail pages, footer links and the checker all update automatically.
🎨 EDITABLE END-TO-END, NO CODE
Every colour runs on Styles tokens (one flip repaints the whole site, including the schematics and gauges). Three global font controls. Optional photo slots for your trucks and crew — or keep the hand-drawn schematic look. Light and dark ready.
🎭 A REGISTER NOBODY ELSE OWNS
Designed like a well-run dispatch office — job-ticket aesthetic, safety-stripe accents, self-drawn piping schematics. Zero stock photos.
🤖 OPTIONAL AI ASSISTANT
Includes an optional SoloFoundry Assistant — an AI chat widget you connect to your own site that answers visitor questions and captures leads (separate subscription, not required). Running Google or Meta ads? Every after-hours question becomes a lead instead of a lost click.
👉 A built-in START HERE guide walks you through everything, no code. Clean on desktop, tablet and mobile. 60fps.
💬 Questions? solofoundryhq@gmail.com — we're a small team, happy to help.
Built for plumbers, HVAC, electricians and every trade that runs on calls.




