Diopter

Diopter is an optometrist website template for independent eye care studios that sell exams and frames. It opens like a fashion magazine cover, sets the eye exam as a real eye chart, and shows the frame wall as a lookbook.

What makes Diopter different

• Cover-style hero: a full-bleed portrait in frames with the headline across it, and exam price, frames on the wall, glasses in 5 to 7 days and address along the bottom

• Eye chart section: eight lines that shrink like a Snellen chart, each one a real detail of the exam

• Frame lookbook: an edge-to-edge photo mosaic of collections plus 12 frames in the CMS with shape, material, size, colors and price

• Your visit in three steps: stacked cards with giant numerals that stay pinned while you scroll

• Editorial type: Bodoni Moda headlines on a cold smoke page with one lens blue accent

Motion

• The hero photo settles in and the headline rises line by line

• Eye chart lines come into focus from top to bottom, photos ease in, an insurance ticker runs in the dark band

Pages included (30 URLs)

• Home, Eye exams, Frames, Contact lenses, Insurance & pricing, Doctors, Book, Journal, Contact

• 12 frame pages and 5 journal posts (CMS)

• 404, Privacy, Terms, Legal with a medical disclaimer

What's included

• Desktop, tablet and phone layouts on every page

• Native Framer forms for exam booking and contact

• A setup guide page: what is where and how to edit prices, hours, frames and doctors

• Free updates

Perfect for

Optometrists, optical shops, eye care clinics, contact lens practices and eyewear boutiques.

Questions or a problem? plainwaretemplates@gmail.com, replies within a day. Version 1.1, September 2026.