About Kestrel Launch
Show the product. Don't describe it.
Kestrel is a landing page template for founders launching a software product. The hero holds a window of your product that assembles itself when the page loads. Scroll on, and it comes apart layer by layer, each part lifting into space with its own label, then settles back together. Counters count, the chart draws itself, an assistant types, a cursor clicks through the interface. Photos tilt into place and lean toward the cursor. All of it glides, in a dark espresso and bronze palette you change with one color.
The product window is made of normal layers
No video, no screenshot: Framer layers you double-click and type into
Counters, a Live Chart and a typing assistant, all set from the right panel
A Cursor that visits the layers you name
Add a Part to any layer and it joins the exploded view with a label
Or drop a screenshot into the one-image window: the floating cards and the exploded view keep working
Movement, from the right panel
Exploded view with Tilt, Turn and Spread sliders
Tilt Photos: 3D tilt-in, depth, cursor lean and a gloss on every photo
Light sweeps that follow your accent color
Smooth scrolling with one switch and a glide slider
Zero dropped frames in our scroll tests; a calm version for reduced motion
What you get
8 pages: Home, Features, Pricing, Changelog, Release, About, Contact, 404
Changelog in the CMS: add a row, the release page is made for you
Three plans, a FAQ, quotes, a contact form with states
Phone menu, tablet and phone layouts
Easy to make yours
A Start Here guide inside the project, about 10 minutes
Type your product name once, your email once: everything follows
Change one color: glow, buttons, chart, counters and photo gloss follow
No code. Email support and free updates included.









