Don Rosé

Don Rosé is a Los Angeles studio making one-of-one luxury pieces (rings, grillz, chains, pendants) for artists, athletes, and high-end buyers.

I built the site from scratch to feel as considered as the work: a video hero of the studio at work, a CMS-powered gallery with individual project pages, and a step-by-step process section. A multi-step inquiry form qualifies leads before they reach the founder's inbox.

Phase two added ecommerce, connecting Shopify for ready-made pieces with live product pages, a cart, and native checkout.

The temporary landing page alone brought in 67+ qualified inquiries before the full site launched, with zero paid traffic.