Barefoot Will

Custom Framer site for Barefoot Will Coaching, a licensed therapist and injury rehab coach focused on root-cause foot and ankle pain. The audience is athletes, active parents, and anyone who wants to stay active without orthotics, rest-only advice, or another round of podiatry inserts.

The homepage leads with the offer, not a generic bio. The hero states the problem (treating root-cause foot and ankle pain), then moves into Will’s background, client stories, and protocol entry points for plantar fasciitis, PTTD, Morton’s neuroma, and bunions. Those protocols link out to his Substack catalog so content he already publishes supports the site instead of living in a separate blog build.

Work With Will is the sales page. Three offers are priced and scoped in plain language: an all-inclusive 4-month coaching package with a mailed restoration kit, gait assessment, custom program, and unlimited check-ins ($3,000 or $800/month); a self-equipped version without the kit ($2,300 or $600/month); and a $128 one-hour consult. Each tier ends on Schedule Intro Call. A continuation rate is stated so the offer does not stop at month four.

Testimonials is a dedicated proof page, with longer client stories also on the homepage. Products is an affiliate catalog of barefoot shoes and foot tools, each with a discount code and outbound link. Contact is a short inquiry form. Header email, social links (X, Instagram, YouTube, Substack), and privacy and fulfillment pages cover the basics for a coaching and product business.

SEO title and meta description target foot and ankle pain, root-cause rehab, and getting back to activity.