GXG Aluminium

GXG Aluminium make Smart Systems windows, doors and roof glazing in their own factory in Marden, Kent, and sell both to the trade and direct to homeowners. We rebuilt their website in Framer so that each audience has its own way in. Builders, installers and shopfitters get the systems, the manufacturing capability and a direct line to the factory. Homeowners see the finished products and who makes and fits them. The factory is at the centre of the story, with charcoal surfaces, orange accents and large, plain type keeping each page clear. It went from start to live in ten days, and scored 100 for desktop performance.