About Look Atlas
Overview
Look Atlas uses frontier image-generation AI to create on-model photography, product stills, ad creatives and social content for everyone from small stores to global brands. Their latest expansion lets businesses schedule and publish that content to social media without ever leaving the platform.
The Challenge
Their existing Framer site was optimized for neither the product nor conversion
An image-generation product with too few visuals to prove its quality
Heavy imagery and video that still had to load fast
Our Approach
We started from scratch: a new brand, a new design system and clear brand guidelines. Look Atlas sells visuals, so we let the visuals do the selling. Every section of the landing page shows, rather than tells, how capable and polished the output is, so a visitor understands the product before they ever sign up.
What We Built
Proof of quality
A drag-to-compare slider pitting Look Atlas against generic AI, down to every diamond
Use-case cards for on-model, PDP, ad campaign and social imagery
A cost chart positioning Look Atlas against physical studios and generic AI
The product, explained visually
An interactive studio walkthrough, from product upload to finished campaign
A draggable roster of diverse digital models
Custom Directors: a brand’s lighting, styling and framing, saved and reused
Beyond generation
Expert touch-ups and fully done-for-you production
A social calendar showing posts scheduled and published across every channel
Built for performance
Large images and video optimized to load fast without losing quality
The Result
A high-performing, high-converting site that finally matches the product. After launch, Look Atlas’s business took off.
Designed and built entirely in Framer.
