What is structured data and why does it matter?
Structured data is invisible code that tells Google exactly what your content is — whether it's an article, a product, a job listing, or a recipe. When Google understands your content, it rewards you with rich results: star ratings, FAQ dropdowns, event cards, and "People Also Ask" boxes that appear above normal search results.
Without structured data, Google guesses. With it, you control what it shows.
Why most Framer sites are missing out
Adding structured data to Framer normally requires a developer. Every other approach uses JavaScript that runs after your page loads — but Google reads your raw HTML first. That means the schema is invisible to the crawler, and you never get the rich results.
Ultra Schema is different. It writes schema directly into the HTML that Framer serves from the server — no JavaScript involved. Open View Source on any page using Ultra Schema and you will see the structured data immediately, exactly where Google expects it.
22 schema types. One component.
Article · Blog Post · News Article · Technical Article · FAQ Page · How-To Guide · Product · Service · App / Software · Event · Recipe · Course · Job Posting · Local Business · Video · Person / Author · Review · Dataset · Image · Breadcrumb List · About Page · Contact Page
Built for AI search (AEO)
Search is changing. Google AI Overviews, ChatGPT browsing, Perplexity, and voice assistants pull answers directly from structured content. Ultra Schema is optimised for this with dedicated FAQ and How-To schema — the two most powerful types for appearing in AI-generated answers — plus Speakable markup that flags your content for voice readout.
Works with Framer CMS
Bind the URL Slug field from your CMS collection and Ultra Schema automatically builds the correct URL for every item. Bind your title, author, date, and image fields and every blog post, product page, or job listing gets accurate, item-specific schema — without any extra configuration.
Set up in under 5 minutes
Drop one instance into your Navbar. Drop a second instance on each page that needs schema. Fill in a few fields. Publish. Done.