Chalk

Chalk is a one-page Framer template for personal trainers whose clients have never been to a gym. Black and yellow, big type, no shouting. The page answers the questions a nervous beginner has before they message you, then makes it easy to message you.

What's on the page:

- A hero with WhatsApp, Instagram and TikTok links and a phone dock that follows on mobile

- A 5-step "first hour" timer that walks the visitor through their first session, minute by minute

- "Pick the one that sounds like you": three situations, and the page answers each one

- A 30-day plan they can see before day one, a clear price block and an FAQ

- A message builder that writes their first WhatsApp message for them

What's inside:

- Home and 404 pages for desktop, tablet and phone

- Colour and text styles: change the accent once and the whole site follows

- A style guide and a 7-step "Start here" guide inside the editor

- 3 Framer AI skills: rebrand, edit the first-session steps, edit the situations and messages

The demo persona (Jess Hart) and all texts are fictional. Swap in your own name, photos, prices and contact links.