About Durra Jewellery
Durra is a jewellery and watch store Framer template in two editions: English, and a full Arabic right-to-left edition with mirrored layouts, Arabic typography, Arabic products and prices in dirham. Both remix links arrive together after purchase.
It opens on a giant wordmark with a pearl pendant hanging through it, then new pieces on pure white, a pinned rail of collections and a macro film that grows as you scroll. The shop works out of the box: ring sizes, a slide-in bag and checkout on WhatsApp with the order already written, or straight to a Shopify cart with no plugin.
What is included:
English and Arabic RTL editions (two remix links)
14 pages: Home, Shop, five category pages, Product, Collections, Craftsmanship, Journal, Journal post, Contact, 404
2 CMS collections (Products, Journal) with 12 pieces and 4 articles
Preloader, page transitions, hover image swap with a View cursor, image wipes, card tilt, film grain, smooth scroll, press marquee, counters, light sweep and a liquid gallery hover, each with an on/off switch and reduced-motion support
Bag with sizes and quantities, checkout on WhatsApp, Shopify or email
Desktop, tablet and phone layouts with fixed image ratios, light and dark mode, setup guide
Need it tailored to your jewellery house? Email hello@unreel.ae for a custom version.
Licence: one commercial project per purchase. Photos and films are placeholders to replace with your own. All sales are final. If a remix link does not work or you were charged twice, email hello@unreel.ae and we fix it.








