Setback

Setback is a Framer template for bike-fitting studios and custom framebuilders who want their site to look as precise as their work.

Most cycling sites show a rider on a mountain road and a “Book now” button. Riders can’t see what a fit measures, or why a custom frame costs what it does. Setback shows the numbers.

Why most bike-fit sites don’t convert

They hide the fit. Setback lays out the whole session, minute by minute, and the six things you measure, from joint angles to pedal balance.

The frame is a mystery. A signature section turns the rider’s fit sheet into a dimensioned frame drawing, and every frame gets its own page with the fit, the geometry and the story.

Prices are buried. One comparison table puts five offers side by side, from a Fit Check to a complete bike.

Nobody’s behind it. A photo of the workshop with four markers: hover one to meet the fitter or the framebuilder.

Try it in the preview

Drag a marker on the rider in the hero: the hip and knee angles recalculate as you move it.

What you get

• 13 responsive pages: Home, The Fit, Process, Frames, Studio, Journal, Privacy, Terms, Cookies, 404, Start Here, plus 2 CMS templates (Frame, Article)

• 2 CMS collections: Frames (7 frames, 25 fields each, with the fit and the geometry) and Journal (5 articles)

• 28 components, every text, image and link editable from the right panel

• A Start Here page in the project: 12 steps with real, annotated editor captures

• 1 code component (Marker Overlay) with full controls

• Designed desktop, tablet and phone layouts, not scaled

Built to be edited

• 13 Color Styles (Brand, Surface, Text): change the three Brand colours and their tints, and every page follows.

• Every button is a link: point “Book a fit” at Cal.com, Calendly or Fresha, and “Start a build” at a form or a Stripe Payment Link. No booking engine to maintain.

Perfect for

Bike-fitting studios, custom framebuilders, bike shops with a fit service, physio and sports-science labs, and premium cycling brands.