Alaa Ahmed

𝗔 𝗡𝗲𝘄 𝗟𝗼𝗼𝗸 𝗳𝗼𝗿 𝘁𝗵𝗲 𝗗𝗲𝘀𝗶𝗴𝗻 𝗔𝗴𝗲𝗻𝗰𝘆 ✨♥

I wanted to bring that feeling of 𝗼𝗽𝗲𝗻𝗶𝗻𝗴 𝗮 𝗺𝗮𝗴𝗮𝘇𝗶𝗻𝗲 into a digital experience — mixing 𝗲𝗱𝗶𝘁𝗼𝗿𝗶𝗮𝗹 𝗮𝗿𝘁 𝗱𝗶𝗿𝗲𝗰𝘁𝗶𝗼𝗻, typography, character, and motion into one simple moment.

Designed and Animated in @Framer

#𝗪𝗲𝗯𝗗𝗲𝘀𝗶𝗴𝗻 #𝗪𝗲𝗯𝗗𝗲𝘀𝗶𝗴𝗻𝗜𝗻𝘀𝗽𝗶𝗿𝗮𝘁𝗶𝗼𝗻 #𝗘𝗱𝗶𝘁𝗼𝗿𝗶𝗮𝗹𝗗𝗲𝘀𝗶𝗴𝗻 #𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗲𝗔𝗴𝗲𝗻𝗰𝘆 #𝗔𝗴𝗲𝗻𝗰𝘆𝗪𝗲𝗯𝘀𝗶𝘁𝗲 #𝗨𝗜𝗗𝗲𝘀𝗶𝗴𝗻 #𝗨𝗫𝗗𝗲𝘀𝗶𝗴𝗻 #𝗗𝗶𝗴𝗶𝘁𝗮𝗹𝗗𝗲𝘀𝗶𝗴𝗻 #𝗕𝗿𝗮𝗻𝗱𝗶𝗻𝗴 #𝗔𝗿𝘁𝗗𝗶𝗿𝗲𝗰𝘁𝗶𝗼𝗻 #𝗪𝗲𝗯𝗳𝗹𝗼𝘄 #𝗙𝗿𝗮𝗺𝗲𝗿 #𝗙𝗿𝗮𝗺𝗲𝗿𝗗𝗲𝘀𝗶𝗴𝗻 #𝗧𝘆𝗽𝗼𝗴𝗿𝗮𝗽𝗵𝘆 #𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗲𝗗𝗶𝗿𝗲𝗰𝘁𝗶𝗼𝗻

What If Light Could Unzip a Website? ✨

Instead of using a traditional zipper, the lamp pulls the screen open with light, revealing the experience underneath and turning a familiar interaction into something unexpected.

Built and Animated in Framer

Every animation has 𝗮 𝗽𝘂𝗿𝗽𝗼𝘀𝗲: 𝗲𝘅𝗽𝗹𝗮𝗶𝗻 𝘁𝗵𝗲 𝗽𝗿𝗼𝗱𝘂𝗰𝘁, 𝗴𝘂𝗶𝗱𝗲 𝗮𝘁𝘁𝗲𝗻𝘁𝗶𝗼𝗻, 𝗮𝗻𝗱 𝗸𝗲𝗲𝗽 𝘂𝘀𝗲𝗿𝘀 𝗲𝗻𝗴𝗮𝗴𝗲𝗱.

Designed and Built in 𝗙𝗿𝗮𝗺𝗲𝗿.