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About Clara Dolcezza

A design and print studio's site that works as a portfolio first.

The client

Clara Dolcezza is a bespoke design and print studio in Johannesburg making wedding stationery, merchandise, corporate branding, modelling cards and gifts. The work is the selling point, so the site needed to get out of its way.

The approach

"Where print meets design — made by hand, in Johannesburg." From there the site moves quickly to proof: finished work, the print methods behind it and the four-step process from consultation to delivery.

The Framer build

The centre of the site is a custom built filterable gallery of more than 50 finished projects, sorted into Weddings, Merchandise, Modelling, Corporate and Gifting. Each kind of client goes straight to work like theirs. The build also includes a print-mediums breakdown (DTF, sublimation, embroidery, UV), a testimonial carousel and WhatsApp contact.

What sets it apart

A free personalised wedding checklist turns the site into a lead source, not just a gallery, and it's useful to couples whether or not they order.

53:T517,

About Simply Begin

My own studio, designed and built to the standard I sell.

The studio

Simply Begin is a one-person web and brand design studio in Johannesburg, for good businesses whose website hasn't caught up with them. The pitch is "You're better than you look," so the studio's own site couldn't be guilty of the same gap.

The brand

I built the identity from scratch: the name, the wordmark, the colour and type system, and a voice that's plain and blunt on purpose. No hype, no "we," because when you hire me, you get me.

The Framer build

The header has a live "Available now" status next to a Johannesburg clock that ticks in real time. The hero uses a slowly shifting colour gradient instead of stock photography. Pricing is listed openly and switches between ZAR and USD depending on where the visitor is, using Framer's createStore. Case studies run on the CMS.

What sets it apart

A free brand audit is built into the site: paste a URL and get a score out of 100. I read every report and adjust it by hand before it goes out. The footer sums it up: "Built in Framer, obviously."

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A stunner when it comes to wedding stationery!

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Simply begin now live - built in Framer, obviously.

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