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Dobrým směrem is the personal practice of Zuzana Krupičková, offering breathing courses, individual therapy and personal development support in the Czech Republic. I designed and built her website in Framer.

The challenge was to organise a varied offer while preserving the personal, welcoming nature of her work. Visitors needed to get to know the person behind the practice, understand the available services and find a comfortable way to make first contact.

My work covered the UX structure, visual design, content organisation and refinement of the original texts. I focused on a calm layout, readable typography and clear navigation, giving the content room to breathe.

Dedicated pages introduce Zuzana, explain the courses and present pricing and contact options. The responsive Framer implementation brings these elements together into a consistent experience across desktop and mobile.

The result is a personal website that balances an approachable tone with practical information, helping visitors explore their options at their own pace.

52:T480,

Dostavto is a Czech construction business offering renovation, interior and masonry work, alongside skilled crews for other construction projects. I designed and built its website in Framer in 2026.

The main challenge was to bring two related needs into one clear experience: hiring a company to carry out building work, or finding tradespeople to strengthen an existing team. The website needed to speak to homeowners and business clients while making both options easy to understand.

I organised the one-page layout around three service areas, supported by project imagery, company information, indicative pricing and frequently asked questions. Service-specific calls to action lead visitors towards an enquiry form where they can select the type of work they need.

My work covered the UX structure, interface design and responsive Framer implementation, with attention to content hierarchy and straightforward navigation across desktop and mobile.

The result is a practical service website that helps visitors understand the offer, explore relevant information and take the next step towards discussing their project.

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Sharing another project from my Framer portfolio: Dobrým směrem, a personal website for breathing instructor and therapist Zuzana Krupičková.

The focus was on creating a calm, welcoming experience while making a varied offer easy to navigate. I worked on the UX structure, visual design and content, helping visitors get to know Zuzana, explore her services and take the first step towards getting in touch.

","bodyJson":{"type":"doc","content":[{"type":"paragraph","content":[{"type":"text","text":"Sharing another project from my Framer portfolio: Dobrým směrem, a personal website for breathing instructor and therapist Zuzana Krupičková."}]},{"type":"paragraph","content":[{"type":"text","text":"The focus was on creating a calm, welcoming experience while making a varied offer easy to navigate. I worked on the UX structure, visual design and content, helping visitors get to know Zuzana, explore her services and take the first step towards getting in touch."}]}]},"author":{"framerUserId":"10f20f99-f627-4356-8e2f-e666e526d4cd","name":"Petr Fryml","slug":"petr-fryml","avatar":"https://y4pdgnepgswqffpt.public.blob.vercel-storage.com/creators/316260/Mbm2WsS4n-MLivVDmF86EnZkjQ6h4WuWzC9AWc3J","badges":["expert"],"followed":false,"followsYou":false},"media":[],"resources":[{"id":"18512","resolved":true,"title":"Dobrým směrem","body":"$51","bodyJson":{"type":"doc","content":[{"type":"paragraph","content":[{"type":"text","text":"Dobrým směrem is the personal practice of Zuzana Krupičková, offering breathing courses, individual therapy and personal development support in the Czech Republic. I designed and built her website in Framer."}]},{"type":"paragraph","content":[{"type":"text","text":"The challenge was to organise a varied offer while preserving the personal, welcoming nature of her work. Visitors needed to get to know the person behind the practice, understand the available services and find a comfortable way to make first contact."}]},{"type":"paragraph","content":[{"type":"text","text":"My work covered the UX structure, visual design, content organisation and refinement of the original texts. I focused on a calm layout, readable typography and clear navigation, giving the content room to breathe."}]},{"type":"paragraph","content":[{"type":"text","text":"Dedicated pages introduce Zuzana, explain the courses and present pricing and contact options. The responsive Framer implementation brings these elements together into a consistent experience across desktop and mobile."}]},{"type":"paragraph","content":[{"type":"text","text":"The result is a personal website that balances an approachable tone with practical information, helping visitors explore their options at their own pace."}]}]},"introduction":"","slug":"dobr-m-sm-rem","author":{"framerUserId":"10f20f99-f627-4356-8e2f-e666e526d4cd","name":"Petr Fryml","slug":"petr-fryml","avatar":"https://y4pdgnepgswqffpt.public.blob.vercel-storage.com/creators/316260/Mbm2WsS4n-MLivVDmF86EnZkjQ6h4WuWzC9AWc3J","badges":["expert"],"followed":false,"followsYou":false},"media":[{"type":"image","url":"https://y4pdgnepgswqffpt.public.blob.vercel-storage.com/media/10f20f99-f627-4356-8e2f-e666e526d4cd/01a146ba-e4de-77c2-beed-25079b06e881.webp","metadata":{"tint":{"h":210,"s":29,"l":59},"width":3200,"height":2133}},{"type":"image","url":"https://y4pdgnepgswqffpt.public.blob.vercel-storage.com/media/10f20f99-f627-4356-8e2f-e666e526d4cd/01a146ba-fecf-768f-95aa-d93a1bf51b69.webp","metadata":{"tint":{"h":0,"s":0,"l":3},"width":3200,"height":2134}},{"type":"video","url":"https://stream.mux.com/kz3aFFVhbQRx0200KPd00nBGocJFh8CO1z9GP02VGGuCdaQ.m3u8","metadata":{"posterUrl":"https://image.mux.com/kz3aFFVhbQRx0200KPd00nBGocJFh8CO1z9GP02VGGuCdaQ/thumbnail.webp?time=35.733","aspectRatio":"601:345","duration":57.566667}}],"post":null,"createdAt":"2026-10-16T22:01:28.648Z","updatedAt":"2026-10-16T22:01:28.648Z","publishedAt":"2026-10-16T22:01:28.515Z","featuredAt":null,"approvedAt":null,"type":"site","attributes":{"url":"https://dobrymsmerem.cz/","categories":[],"mainCategory":{"id":"c730fd07-dacf-4c1c-9d7d-649958ecab93","name":"Health","slug":"health"},"styles":[{"id":"f6b38aae-3e34-4a17-be62-36096901f638","name":"Calm","slug":"calm"},{"id":"23e9e9fa-64d2-4b36-a3ab-47977dec9040","name":"Minimal","slug":"minimal"}],"tags":[]}}],"contests":[],"categories":[],"tags":[],"likes":{"count":6,"liked":false},"comments":{"count":2},"reposts":{"count":0,"reposted":false,"repostId":null},"version":1,"edited":false,"editedAt":null,"createdAt":"2026-10-16T22:01:29.734Z","updatedAt":"2026-10-16T22:01:29.734Z","type":"post"},{"id":"01a14196-077c-716b-8fb0-18d7b3125485","title":null,"body":"

Adding one of my 2026 projects to my Framer portfolio: Dostavto, a Czech construction and renovation business.

I designed and built the website around two customer needs: getting building work done and finding skilled tradespeople to support an existing team.

The one-page layout brings together clearly defined services, project imagery, indicative pricing and FAQs, with direct paths to an enquiry. My focus was on making the offer easy to understand for both homeowners and business clients, on desktop and mobile.

Designed and built in Framer.

https://dostavto.cz

","bodyJson":{"type":"doc","content":[{"type":"paragraph","content":[{"type":"text","text":"Adding one of my 2026 projects to my Framer portfolio: Dostavto, a Czech construction and renovation business."}]},{"type":"paragraph","content":[{"type":"text","text":"I designed and built the website around two customer needs: getting building work done and finding skilled tradespeople to support an existing team."}]},{"type":"paragraph","content":[{"type":"text","text":"The one-page layout brings together clearly defined services, project imagery, indicative pricing and FAQs, with direct paths to an enquiry. My focus was on making the offer easy to understand for both homeowners and business clients, on desktop and mobile."}]},{"type":"paragraph","content":[{"type":"text","text":"Designed and built in Framer."}]},{"type":"paragraph","content":[{"type":"text","text":"https://dostavto.cz","marks":[{"type":"link","attrs":{"href":"https://dostavto.cz/","target":"_blank","rel":"noopener noreferrer nofollow"}}]}]}]},"author":{"framerUserId":"10f20f99-f627-4356-8e2f-e666e526d4cd","name":"Petr Fryml","slug":"petr-fryml","avatar":"https://y4pdgnepgswqffpt.public.blob.vercel-storage.com/creators/316260/Mbm2WsS4n-MLivVDmF86EnZkjQ6h4WuWzC9AWc3J","badges":["expert"],"followed":false,"followsYou":false},"media":[],"resources":[{"id":"18479","resolved":true,"title":"Dostavto","body":"$52","bodyJson":{"type":"doc","content":[{"type":"paragraph","content":[{"type":"text","text":"Dostavto is a Czech construction business offering renovation, interior and masonry work, alongside skilled crews for other construction projects. I designed and built its website in Framer in 2026."}]},{"type":"paragraph","content":[{"type":"text","text":"The main challenge was to bring two related needs into one clear experience: hiring a company to carry out building work, or finding tradespeople to strengthen an existing team. The website needed to speak to homeowners and business clients while making both options easy to understand."}]},{"type":"paragraph","content":[{"type":"text","text":"I organised the one-page layout around three service areas, supported by project imagery, company information, indicative pricing and frequently asked questions. Service-specific calls to action lead visitors towards an enquiry form where they can select the type of work they need."}]},{"type":"paragraph","content":[{"type":"text","text":"My work covered the UX structure, interface design and responsive Framer implementation, with attention to content hierarchy and straightforward navigation across desktop and mobile."}]},{"type":"paragraph","content":[{"type":"text","text":"The result is a practical service website that helps visitors understand the offer, explore relevant information and take the next step towards discussing their project."}]}]},"introduction":"","slug":"dostavto","author":{"framerUserId":"10f20f99-f627-4356-8e2f-e666e526d4cd","name":"Petr Fryml","slug":"petr-fryml","avatar":"https://y4pdgnepgswqffpt.public.blob.vercel-storage.com/creators/316260/Mbm2WsS4n-MLivVDmF86EnZkjQ6h4WuWzC9AWc3J","badges":["expert"],"followed":false,"followsYou":false},"media":[{"type":"image","url":"https://y4pdgnepgswqffpt.public.blob.vercel-storage.com/media/10f20f99-f627-4356-8e2f-e666e526d4cd/01a14193-e79a-766c-9f8d-a4ba886d5d1e.png","metadata":{"tint":{"h":0,"s":0,"l":17},"width":1600,"height":1200}},{"type":"image","url":"https://y4pdgnepgswqffpt.public.blob.vercel-storage.com/media/10f20f99-f627-4356-8e2f-e666e526d4cd/01a14194-1783-777a-b706-42b18f5bea10.png","metadata":{"tint":{"h":0,"s":0,"l":17},"width":1600,"height":1200}},{"type":"video","url":"https://stream.mux.com/q01Mh1LqOwKF6P1wLNljUoHX9qCTImBiezpd3o6BV00U00.m3u8","metadata":{"posterUrl":"https://image.mux.com/q01Mh1LqOwKF6P1wLNljUoHX9qCTImBiezpd3o6BV00U00/thumbnail.webp?time=24.933","aspectRatio":"622:345","duration":35.766667}}],"post":null,"createdAt":"2026-10-15T22:01:53.115Z","updatedAt":"2026-10-15T22:01:53.115Z","publishedAt":"2026-10-15T22:01:53.112Z","featuredAt":null,"approvedAt":null,"type":"site","attributes":{"url":"https://www.dostavto.cz/","categories":[{"id":"b65821c4-e205-4861-a28b-1623536037f7","name":"Landing Page","slug":"landing-page"}],"mainCategory":null,"styles":[],"tags":[]}}],"contests":[],"categories":[],"tags":[],"likes":{"count":1,"liked":false},"comments":{"count":0},"reposts":{"count":0,"reposted":false,"repostId":null},"version":1,"edited":false,"editedAt":null,"createdAt":"2026-10-15T22:01:53.788Z","updatedAt":"2026-10-15T22:01:53.788Z","type":"post"},{"id":"019876b6-3096-7b39-8d96-d5ffa887251d","title":null,"body":"

Revisiting one of my earlier Framer projects — Rooibos Company.

I worked on the brand across multiple touchpoints, from visual identity and packaging to UX/UI design and the final Framer website.

The main goal was to bring everything together into one consistent visual experience while keeping the product range and content easy to navigate.

The site has evolved since its original launch, and I’ve now refreshed the project showcase with more visuals of the finished website.

","bodyJson":{"type":"doc","content":[{"type":"paragraph","content":[{"type":"text","text":"Revisiting one of my earlier Framer projects — Rooibos Company.","marks":[{"type":"bold"}]}]},{"type":"paragraph","content":[{"type":"text","text":"I worked on the brand across multiple touchpoints, from visual identity and packaging to UX/UI design and the final Framer website."}]},{"type":"paragraph","content":[{"type":"text","text":"The main goal was to bring everything together into one consistent visual experience while keeping the product range and content easy to navigate."}]},{"type":"paragraph","content":[{"type":"text","text":"The site has evolved since its original launch, and I’ve now refreshed the project showcase with more visuals of the finished website."}]}]},"author":{"framerUserId":"10f20f99-f627-4356-8e2f-e666e526d4cd","name":"Petr Fryml","slug":"petr-fryml","avatar":"https://y4pdgnepgswqffpt.public.blob.vercel-storage.com/creators/316260/Mbm2WsS4n-MLivVDmF86EnZkjQ6h4WuWzC9AWc3J","badges":["expert"],"followed":false,"followsYou":false},"media":[],"resources":[{"id":"7020","resolved":true,"title":"Rooibos Company","body":"

Rooibos Company is a Czech brand focused on rooibos-based products and beverages.

I worked across the brand from visual identity and packaging to the digital experience. For the website, I designed the UX structure and visual interface and built the final responsive site in Framer.

The goal was to create one consistent brand experience across packaging, communication and the website — distinctive enough to support the product range while remaining clear and easy to navigate.

My role: Brand identity · Packaging · UX/UI Design · Framer Development

","bodyJson":{"type":"doc","content":[{"type":"paragraph","content":[{"type":"text","text":"Rooibos Company is a Czech brand focused on rooibos-based products and beverages.","marks":[{"type":"bold"}]}]},{"type":"paragraph","content":[{"type":"text","text":"I worked across the brand from visual identity and packaging to the digital experience. For the website, I designed the UX structure and visual interface and built the final responsive site in Framer."}]},{"type":"paragraph","content":[{"type":"text","text":"The goal was to create one consistent brand experience across packaging, communication and the website — distinctive enough to support the product range while remaining clear and easy to navigate."}]},{"type":"paragraph","content":[{"type":"text","text":"My role:","marks":[{"type":"bold"}]},{"type":"text","text":" Brand identity · Packaging · UX/UI Design · Framer Development"}]}]},"introduction":"Rooibonade® Unique Czech lemonade with South African roots. Rooibos company. Manufacturer of cool drinks, teas and distributor of the healthy coffee alternative Red espresso","slug":"rooibos-company","author":{"framerUserId":"10f20f99-f627-4356-8e2f-e666e526d4cd","name":"Petr Fryml","slug":"petr-fryml","avatar":"https://y4pdgnepgswqffpt.public.blob.vercel-storage.com/creators/316260/Mbm2WsS4n-MLivVDmF86EnZkjQ6h4WuWzC9AWc3J","badges":["expert"],"followed":false,"followsYou":false},"media":[{"type":"image","url":"https://y4pdgnepgswqffpt.public.blob.vercel-storage.com/media/10f20f99-f627-4356-8e2f-e666e526d4cd/01a11127-4588-72a4-a1d7-a739e739cdfd.webp","metadata":{"tint":{"h":0,"s":79,"l":22},"width":3200,"height":2133}},{"type":"image","url":"https://y4pdgnepgswqffpt.public.blob.vercel-storage.com/media/10f20f99-f627-4356-8e2f-e666e526d4cd/01a1112e-6b5a-7728-9914-11f4dc7c77fa.webp","metadata":{"tint":{"h":0,"s":0,"l":3},"width":3200,"height":2133}},{"type":"image","url":"https://y4pdgnepgswqffpt.public.blob.vercel-storage.com/media/10f20f99-f627-4356-8e2f-e666e526d4cd/01a1112e-ae9d-72c6-8454-5c7e0eb01c3a.webp","metadata":{"tint":{"h":60,"s":94,"l":25},"width":3200,"height":1800}}],"post":null,"createdAt":"2025-08-04T20:11:48.246Z","updatedAt":"2026-10-06T12:27:27.256Z","publishedAt":"2025-08-04T20:11:48.246Z","featuredAt":null,"approvedAt":null,"type":"site","attributes":{"url":"https://rooiboscompany.cz/","categories":[{"id":"3b2881c5-bbfb-430d-83f6-b1b0ac597b8d","name":"Ecommerce","slug":"ecommerce"},{"id":"ddd39099-5b17-42e0-b333-7b7c480a114f","name":"Business","slug":"business"},{"id":"b65821c4-e205-4861-a28b-1623536037f7","name":"Landing Page","slug":"landing-page"}],"mainCategory":{"id":"551a6140-9243-4f61-a768-aec95acc7a78","name":"Food","slug":"food"},"styles":[{"id":"bfef686f-0676-42d4-8864-38e7fea1f763","name":"Bold","slug":"bold"}],"tags":[]}}],"contests":[],"categories":[],"tags":[],"likes":{"count":2,"liked":false},"comments":{"count":0},"reposts":{"count":0,"reposted":false,"repostId":null},"version":2,"edited":true,"editedAt":"2026-10-06T12:27:28.163Z","createdAt":"2025-08-04T20:11:48.246Z","updatedAt":"2026-10-06T12:27:28.163Z","type":"post"},{"id":"01985afb-d209-75f2-8703-93af811f6229","title":null,"body":"

Revisiting one of my earlier Framer projects — Studio The Place, a hair salon and barbershop in Liberec, Czech Republic.

I designed and built the website to reflect the studio’s atmosphere through interior photography, clean typography and a clear presentation of its services.

The site has evolved since its original launch, and I’ve now refreshed the project showcase with more visuals of the finished website.

","bodyJson":{"type":"doc","content":[{"type":"paragraph","content":[{"type":"text","text":"Revisiting one of my earlier Framer projects — Studio The Place, a hair salon and barbershop in Liberec, Czech Republic."}]},{"type":"paragraph","content":[{"type":"text","text":"I designed and built the website to reflect the studio’s atmosphere through interior photography, clean typography and a clear presentation of its services."}]},{"type":"paragraph","content":[{"type":"text","text":"The site has evolved since its original launch, and I’ve now refreshed the project showcase with more visuals of the finished website."}]}]},"author":{"framerUserId":"10f20f99-f627-4356-8e2f-e666e526d4cd","name":"Petr Fryml","slug":"petr-fryml","avatar":"https://y4pdgnepgswqffpt.public.blob.vercel-storage.com/creators/316260/Mbm2WsS4n-MLivVDmF86EnZkjQ6h4WuWzC9AWc3J","badges":["expert"],"followed":false,"followsYou":false},"media":[],"resources":[{"id":"6833","resolved":true,"title":"Studio the place","body":"

Studio The Place is a hair salon and barbershop in Liberec, Czech Republic. I designed and built its website in Framer, replacing a basic Google Business page with a dedicated presence that reflects the studio’s character.

The design centres on the space itself. Large interior photography, clean typography and a restrained layout introduce visitors to the studio before their first appointment. The content brings together the owners’ story, their services and the practical details needed to plan a visit.

My work covered the website structure, visual design and responsive Framer implementation. Dedicated pages distinguish the hair salon, barbershop and on-location wedding services, while clear contact options guide visitors towards the appropriate next step: booking the barbershop online, calling the salon or enquiring about a wedding.

The result is a cohesive website that combines the studio’s personality with a clear, practical presentation of its services.

","bodyJson":{"type":"doc","content":[{"type":"paragraph","content":[{"type":"text","text":"Studio The Place is a hair salon and barbershop in Liberec, Czech Republic. I designed and built its website in Framer, replacing a basic Google Business page with a dedicated presence that reflects the studio’s character."}]},{"type":"paragraph","content":[{"type":"text","text":"The design centres on the space itself. Large interior photography, clean typography and a restrained layout introduce visitors to the studio before their first appointment. The content brings together the owners’ story, their services and the practical details needed to plan a visit."}]},{"type":"paragraph","content":[{"type":"text","text":"My work covered the website structure, visual design and responsive Framer implementation. Dedicated pages distinguish the hair salon, barbershop and on-location wedding services, while clear contact options guide visitors towards the appropriate next step: booking the barbershop online, calling the salon or enquiring about a wedding."}]},{"type":"paragraph","content":[{"type":"text","text":"The result is a cohesive website that combines the studio’s personality with a clear, practical presentation of its services."}]}]},"introduction":"Designed a modern, responsive website in Framer for Studio The Place to replace their outdated Google business page. The new site improves clarity, usability, and reflects the salon’s professional image while making bookings easy.","slug":"studio-the-place","author":{"framerUserId":"10f20f99-f627-4356-8e2f-e666e526d4cd","name":"Petr Fryml","slug":"petr-fryml","avatar":"https://y4pdgnepgswqffpt.public.blob.vercel-storage.com/creators/316260/Mbm2WsS4n-MLivVDmF86EnZkjQ6h4WuWzC9AWc3J","badges":["expert"],"followed":false,"followsYou":false},"media":[{"type":"image","url":"https://y4pdgnepgswqffpt.public.blob.vercel-storage.com/sites/6833/thumbnail-iFKGrn8vlTA0IoEyJNRdOsJa0dGKQB.jpg","metadata":{"tint":{"h":240,"s":50,"l":6},"width":1600,"height":1200}},{"type":"image","url":"https://y4pdgnepgswqffpt.public.blob.vercel-storage.com/media/10f20f99-f627-4356-8e2f-e666e526d4cd/01a103b8-eceb-779a-a6bd-75b7b579d728.webp","metadata":{"tint":{"h":240,"s":50,"l":6},"width":3200,"height":2133}},{"type":"image","url":"https://y4pdgnepgswqffpt.public.blob.vercel-storage.com/media/10f20f99-f627-4356-8e2f-e666e526d4cd/01a103b8-ec26-77ad-9d20-70bd5daccd05.webp","metadata":{"tint":{"h":0,"s":0,"l":3},"width":3200,"height":2953}},{"type":"video","url":"https://stream.mux.com/5smN0202QA32LrJhvJhGskXYFYYgbcDH7qaUzYWBEdC6Y.m3u8","metadata":{"posterUrl":"https://image.mux.com/5smN0202QA32LrJhvJhGskXYFYYgbcDH7qaUzYWBEdC6Y/thumbnail.webp?time=21.533","aspectRatio":"307:180","duration":56.735667}}],"post":null,"createdAt":"2025-07-30T10:58:29.512Z","updatedAt":"2026-10-06T12:28:59.583Z","publishedAt":"2025-07-30T10:58:29.513Z","featuredAt":null,"approvedAt":null,"type":"site","attributes":{"url":"https://www.studiotheplace.cz/","categories":[{"id":"ddd39099-5b17-42e0-b333-7b7c480a114f","name":"Business","slug":"business"}],"mainCategory":{"id":"a2f43e1a-22b4-4972-8aba-2688f24d0658","name":"Wellness","slug":"wellness"},"styles":[{"id":"1f4297a0-720d-4b0b-b2b5-1a1779623219","name":"Elegant","slug":"elegant"}],"tags":[]}}],"contests":[],"categories":[],"tags":[],"likes":{"count":2,"liked":false},"comments":{"count":0},"reposts":{"count":0,"reposted":false,"repostId":null},"version":2,"edited":true,"editedAt":"2026-10-03T22:01:59.401Z","createdAt":"2025-07-30T10:58:29.513Z","updatedAt":"2026-10-03T22:01:59.401Z","type":"post"}],"pagination":{"next":null,"previous":null},"totalCount":"$undefined","feedSession":"$undefined"}]}},"children":"$L53"}]