Urbanesha had no graphic standard manual when I started.

When I built the design system for their landing page, I realized it could go further. So I used it as a base to refine their visual language and extend it into social media content.

Sometimes the design system is the brand guide. You just have to treat it that way.

Urbanesha had no graphic standard manual when I started.

When I built the design system for their landing page, I realized it could go further. So I used it as a base to refine their visual language and extend it into social media content.

Sometimes the design system is the brand guide. You just have to treat it that way.