Doron Supply sells digital tools to creatives. Textures, effects, brushes. The kind of assets other designers actually use.
They've been in the game for years, but their custom code setup was holding them back. Creative ideas kept piling up. Every one of them needed a developer to ship. So we moved the redesign to Framer.
The brief was impossibly specific. The site couldn't just look good. It had to feel like an extension of the product itself. Anything less and the customer base would see through it instantly.
We built it as a Shopify and Framer hybrid. Shopify handles the commerce backend. Framer handles every pixel a customer sees. Then we layered Unicorn Studio for the WebGL effects, Klaviyo for email flows, and a custom collection filter system so the Doron team can drop new product lines on their own.
