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UCC is one of Japan’s leading coffee manufacturers, with a history of coffee innovation dating back to 1933. We partnered with UCC America to design and develop a new digital presence for the U.S. market, introducing the company’s heritage, expertise, and products to American consumers and business customers.

The project included the design of UCC America’s corporate website as well as a dedicated product experience for its Cold Brew Coffee line.

For the corporate site, we created a modern brand experience that communicates UCC’s end-to-end expertise in coffee—from cultivation and sourcing to roasting, brewing, quality control, and innovation. The site was structured to serve both consumer and B2B audiences while translating UCC’s long-standing Japanese heritage into a clear and relevant story for the U.S. market.

For the Cold Brew product pages, we developed a more lifestyle-driven experience designed specifically for American consumers. The visual direction, messaging, and page structure highlight the product’s smooth taste, Japanese brewing heritage, portability, and ready-to-drink format while giving the product a distinctive identity within the broader UCC brand.

Scope of Work

Digital strategy and information architecture
UX/UI design
Art direction and visual design
U.S. market brand localization
Messaging and content development
Corporate website design
Cold Brew product website design
Responsive web design
Website development

The result is a unified digital platform that introduces UCC’s global coffee expertise while creating a more approachable, contemporary brand experience for its continued growth in the United States.

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