About Aurelia
Strategy, UX and a Framer website for a Brisbane crisis communications agency.
Visit website: aureliacommunications.com.au
Who they are:
Aurelia Communications House is a Brisbane agency that specialises in crisis communications and reputation management.
How we work:
Every Sparo project starts with brand and UX strategy. Before anything is designed, we work out who the business needs to reach, what those people need to see and how the brand should make them feel. The brand, the customer journey and the website are all built on that thinking.
The challenge:
Aurelia had just launched two online masterclasses and needed a site to sell them, on a five-week deadline. Their clients include government, rail, water and emergency services, so the site had to carry real authority.
What we did:
Strategy. We defined what sets them apart: deep in-house crisis experience, a framework they spent six months building, and a process that makes clients feel safe. We then made that framework simple enough to grasp at a glance.
Customer journey. We built three clear paths: masterclasses for people who want to learn on their own, workshops for teams, and direct advice for organisations already in a crisis. Free guides, like their 20 crisis holding statements, give people a way in before they’re ready to book.
Framer build. We delivered an elevated, contemporary site in five weeks, with teaser videos on each masterclass page and call booking built in. It’s set up to support the ad campaigns that drive their course sales.
Curious what this could look like for you?
We work with businesses that want a brand and website that match the quality of their work.
