Teasha

Teasha is a nicotine-free "tea hookah" from Japan that uses only organic tea leaves.

Our approach

The brand speaks to a young, street-culture audience, so we chose energy over polish: a loud neon-green canvas, hand-drawn characters and logotypes, and sticker-like layering that feels like a zine. Underneath, the essentials (what Teasha is and where to try it) stay simple and easy to scan.

What we did

• Visual direction and web design built around the brand's hand-drawn illustrations

• Framer build with responsive desktop and phone layouts

• A store-location list for the lounges where Teasha is available