Website templates without a target audience = pretty but useless.

Before designing, ask:

• Who's using this?

• What's their struggle?

• What do their customers need to feel?

The best templates speak to someone specific.

Website templates without a target audience = pretty but useless.

Before designing, ask:

• Who's using this?

• What's their struggle?

• What do their customers need to feel?

The best templates speak to someone specific.