Las cosas más asombrosas salen desde de un pequeño inicio, luego lo demás viene por consecuencia…
Andrés
Essentialist web designer
Essentialist web designer
Mature digital design does not forget its roots; it reinterprets them to imbue them with behavior.
I sculpted this interactive canvas against an absolute black background to isolate the piece's true core: the tension between the classic typography that defined Apple’s first great era and the fluid, moving light of its contemporary voice interface.
In 1977, color was introduced to the brand to demonstrate that technology could be both human and vibrant. Today, I apply those same principles to a living interface that reacts to touch, adapting with technical precision across three layouts: desktop, tablet, and iPhone.
Upon touching the word, the historic typography gives way to the definitive icon. This is not mere visual ornamentation; it is graphic memory coexisting with the modern web standard.
Strip back to remember. Break apart to build.
⚪ Andrés — Kizen White.
Focus on Structure and Intention
My screen isn't a drawing canvas. It's a space for digital architecture.
While the market remains trapped in the aesthetics of decoration and saturated templates, I choose to operate from strict synthesis and the laws of visual code.
This piece reflects my standard: clean geometry, radical contrast, and a surgical point of interaction. A balanced structure that solves business problems without shouting.
Visual clarity isn't a trend; it's a high-level competitive advantage.
⚪ Andrés — Kizen White.
The contrast between real-world action and digital subtlety.
In this piece, I showcase the Kizen White kitchen. I show my hands working honestly, without embellishment, because technique is the true root of premium design.
At the top, I break the rigidity with a floating card in continuous motion, a reminder that interfaces must breathe and be responsive to the human eye.
I don't design to decorate screens. I sculpt the behavior of space and time within the web.
⚪ Andrés — Kizen White.
Saturating a screen with colors and elements is easy. The difficult part—the truly bold and practical part—is having the courage to leave the canvas empty.
We kept the green and the tree trunk because they represent the structure and organic growth of a project. The rest is air, pure potential, and a signature.
If an interface needs to be filled with visual noise to hold together, it's because its technical structure is broken. Reducing to the extreme is our promise of visual integrity.
Less noise. More impact.
⚫️ Kizen White. The standard.
Eliminating saturated colors and visual noise isn't about leaving the screen empty. It's about having the technical and conceptual rigor to include only what is strictly necessary, transforming navigation into a sophisticated, intuitive, and mature experience.
I design interfaces that aren't just glanced at; they're inhabited.
— Andrés. Kizen White
#KizenWhite
Interfaces aren't just looked at; they're inhabited.
Real web design isn't about drawing static screens on a blank canvas; it's about sculpting the behavior of space over time.
When I started laying out this project, visual inertia compelled me to place the classic circular floating button in the bottom right corner for interactions. The typical pre-made widget that saturates 90% of web pages.
I eliminated it completely. A premium design firm without decoration, it synthesizes.
Instead, we applied the sensitivity of Kuu (the receptive void). The white space itself and the typography become the switch. By touching "Kizen White" or the Button, the canvas responds and reveals the link structure in a fluid, organic, and architectural way. If an element doesn't earn its right to exist through function, it's noise.
Reducing to the extreme isn't about leaving the screen empty; it's about mastering the technique so that only the essential remains.
Building directly upon the laws of the code.
— Andrés. Kizen White.
Structure doesn't depend on space; it depends on support.
In traditional architecture, hidden columns bear the weight. In premium web design, the support is invisible: it's the designer's choice.
I decided to remove a conventional pillar from this structure to demonstrate an undeniable truth: when you eliminate the noise, the only thing left to support the work is your own identity (アンドレス).
Reducing to the extreme doesn't weaken the design. It makes it so pure that it stands on its own essence.
Andrés,
Kizen White
Signing off on a project means taking full responsibility for its structure, speed, and visual impact.
My Japanese name, アンドレス, is not just a personal brand; it's the code by which I measure my work as a web designer. Each character represents a strict rule of my creative workshop, from absolute respect for empty space (ア) to the final synthesis of an interface in Framer (ス).
I don't design to fill screens. I design to create visual legacies.
Andrés,
Kizen White.
