8 months into running a boutique agency.

the rule I wish I set from day one:

only hire A players. mid or senior. no exceptions.

juniors aren't bad. but they need mentorship. and mentorship takes time you don't have yet.

I didn't know that. so hired juniors alongside seniors. ended up doing 1-on-1 mentoring myself.

that's not growth. that's a bottleneck. that's just a different job.

juniors make sense when: → income is stable → team is dependable → seniors have bandwidth to mentor

until then — only A players.

8 months into running a boutique agency.

the rule I wish I set from day one:

only hire A players. mid or senior. no exceptions.

juniors aren't bad. but they need mentorship. and mentorship takes time you don't have yet.

I didn't know that. so hired juniors alongside seniors. ended up doing 1-on-1 mentoring myself.

that's not growth. that's a bottleneck. that's just a different job.

juniors make sense when: → income is stable → team is dependable → seniors have bandwidth to mentor

until then — only A players.