Your preview is doing more selling than your template is.
I spent this morning going through the marketplace feed properly, and most previews lose the buyer before the build ever gets a chance. Three patterns I kept hitting:
1. The reel cycles six templates and names none of them. Someone wants to ask about one and has to describe it from memory. Put the name on every frame.
2. The clip opens on a logo, a title card, or a frame that has not finished loading. That is your best second gone. Open on the strongest section of the actual site.
3. The hero asks before it earns. A contact form above the fold with no credential, no result, no proof anywhere near it. High intent niches can carry a form early, but only after something makes the visitor believe you.
None of this is about build quality. Most of these templates are well made. It is about whether a stranger can decide in two seconds. The one that is easiest to judge usually gets the click.
Your preview is doing more selling than your template is.
I spent this morning going through the marketplace feed properly, and most previews lose the buyer before the build ever gets a chance. Three patterns I kept hitting:
1. The reel cycles six templates and names none of them. Someone wants to ask about one and has to describe it from memory. Put the name on every frame.
2. The clip opens on a logo, a title card, or a frame that has not finished loading. That is your best second gone. Open on the strongest section of the actual site.
3. The hero asks before it earns. A contact form above the fold with no credential, no result, no proof anywhere near it. High intent niches can carry a form early, but only after something makes the visitor believe you.
None of this is about build quality. Most of these templates are well made. It is about whether a stranger can decide in two seconds. The one that is easiest to judge usually gets the click.