swec flow (@swec-flow) – Framer Community

swec flow

A one-person studio in Japan. Japanese-style Framer templates with the cultural details done right.

I rebuilt the first screen of ASAGIRI (my Japanese tea template) after it failed a simple test: show the page to someone for one second and ask what the site is.

The old version was an atmospheric hero with a nice mist photo. It looked good and told you nothing.

Three changes fixed it:

- An eyebrow that names the business: "JAPANESE TEA — SENCHA · MATCHA · HŌJICHA"

- Products moved up. The thing you sell shouldn't live below the fold.

- One clear CTA: "View the teas"

The mood is the same, but now a stranger knows where they are in a second.

Before / after below. Template: framer.com/community/marketplace/templates/asagiri/

swec flowin Marketplace·3w

KON Indigo Atelier·Template

Buy for $49

swec flow1mo

We took MOTO Mini apart, decision by decision — why the background is paper instead of white, why exactly one typeface gets personality, why the vertical kanji appears twice and then stops.

The whole teardown is now a free kit: a 22-page PDF — the annotated teardown, a build-along for Framer's AI Agent (structure pass first, style pass second), the prompt library, and three exercises — plus the Mini remix link.

Free here: https://flowtide10.gumroad.com/l/framer-teardown?utm_source=community

swec flow1mo

Tested Framer 3.0 against our existing templates (MOTO / MOTO Mini): zero migration, everything opens clean. Wrote up what actually changed for template users — including what the free plan does and doesn't include: https://www.swecflow.com/blog/framer-3-0-templates/

swec flow1mo

MOTO Mini is out — a free one-page starter cut from our MOTO template.

The editorial hero, a three-product grid, and the footer. Same paper-and-ink system, yours to remix.

https://flowtide10.gumroad.com/l/moto-mini

swec flow1mo

Most templates don't die from bad taste. They die from well-intentioned customization.

I wrote down the five rules that keep a template alive when you remix it — plus a 10-minute pre-launch checklist before you publish.

https://www.swecflow.com/blog/customize-framer-template-without-breaking-design/

swec flowin Marketplace·1mo

The morning holds the leaf. ASAGIRI is a Japanese tea brand template — full-bleed misty tea fields, a four-step process (pick, steam, roll, steep), and a CMS product shelf for sencha, matcha and hojicha. Editorial serif, vertical kanji, quiet paper tones. Second piece of the swec Japanese collection, after MOTO.

ASAGIRI·Template

Buy for $49

swec flowin Marketplace·1mo

Fermentation, as a design language.

MOTO is a Japanese skincare & beauty brand template — built on koji, rice, water, and patience. Wabi-sabi space, vertical kanji, a warm muted palette, editorial rhythm. CMS product section, fully responsive.

Made for founders who sell ritual, not hype. Yours to remix.

MOTO·Template

Buy for $49

swec flow

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