15,000 students. 50+ countries.

Arteway is proving that there’s a massive global hunger for contemporary art education that actually feels like a studio visit.

We designed the Arteway identity to bridge the gap between "scrappy creator" and "global platform".

Full identity coming soon

You spend 6 figures on a brand tracking agency. They spend three months "running the wave." You get a 100-page slide deck that tells you what happened in Q2 while you’re already halfway through Q3.

That’s a post-mortem, not a strategy.

We built the identity and product framing for Timelaps to represent the opposite: continuous visibility.

Research-grade data from 4,000+ consumers, flowing in real-time. No "waves", no dusty decks, just an always on dashboard that shows you if your marketing is actually landing before the budget is gone.

If you’re still waiting 90 days to see if your brand is growing, you’re flying blind.

Most pet tech brands are decorating air

Vetti is the opposite: the health layer your dog already needed, finally made readable

Identity and product framing for Vetti 🐾

Calibration as a moment of realization.

For Nibu, we made "learning the environment" a core part of the brand experience. 

High-grain visuals. Deep shadows. A soft, warm glow. The interface tells you that the air is being sensed before the first data point even hits the screen. 

Clarity beats polish.

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Attention is your strongest currency.

Most people never ask what they’ve been funding with it. Tithe is the first app built for the people who finally set the price.

Onboarding isn't for instructions it's for setting the tone.

Science websites can have a pulse.

A look at Hypesound by Bright Studios. Ocean textures, oversized type, and room for the science to breathe.

The natural world gives the site its character. The typography gives it structure.

The "or similar" clause is a relic of bad operations.

In car rentals, it’s the standard excuse for a bait-and-switch. You book a specific experience and get whatever is left on the lot.

Design for Sync. We didn't just build a receipt. We built a guarantee. The exact plate, the exact model, the exact car. No "similar" allowed.

If your product can't promise the specific outcome, no amount of brand polish will save the experience.

Averi.ai came to us with a vision: build the creative system of record for modern marketing teams. A product that blends AI, brand context, and human creativite all in one workspace.

What they didn’t have yet was a digital presence that felt like the product itself and that’s where I stepped in.

Brand exploration for the company Ever, a lifestyle and clothing brand

The humans AI can't replace

Peanuts logo animation

Concept exploration for Crown, part of the my full process

Strategy and positioning lock first

Then logo

Then the identity system

Then full delivery

Every phase is decided before the next one starts

A yes proves nothing but it costs nothing

A no gives up money, sometimes a whole relationship

Which is why it's the one signal people actually trust

60s on reading any company by what it turns down

I don't speak any Greek, but I still made it work.

This is a part of the original exploration for an Athens based car rental company called Sync. The final identity looks a lot different and I cant wait to be able to share it as well.