B2B website template built with Google’s E-E-A-T principles (Experience, Expertise, Authoritativeness and Trust) at its core. Scalable and ideal for showcasing your product, content and credibility while boosting conversions and search rankings.
Seoul is a flexible and easy-to-use B2B website template for Saas companies. It’s a great fit for companies that want to educate visitors, convert leads and show their topical authority through a calm and thoughtful design.
The layout is clean and easy to follow. It helps users take in information at their own pace, even when the topic is complex. Navigation is simple and the whole template is easy to adjust to fit your brand. Just change the colors or visuals for customization.
To make writing easier, the template includes content guidance based on E-E-A-T principles. Helping you create pages that build trust, demonstrate expertise and support better SEO. You can find examples of this in the blog section, where templates show how to structure E-E-A-T-friendly content.Here's what's included:
This is where you make a strong first impression. You can highlight your product’s main features, introduce your team’s expertise and include short testimonials that glide smoothly. A clear call to action at the end encourages people to take the next step.
Break down your product’s features into clear simple blocks. Show the most important steps for getting started and include one or two testimonials to build trust. This is a space to explain how your product works and why it matters.
Use this section to share your success stories. Start with an overview page, then link to detailed case studies. Focus on the results you helped achieve and be sure to credit the people involved. This makes your stories feel more real and personal.
A familiar SaaS-style pricing layout. There’s room for service packages and a FAQ section. This works well for companies with flexible offers or custom projects. Even if your product is still evolving, you can use this page to explain what’s available now and what’s coming soon.
Tell your story. This page helps people understand why your company exists. There’s space for bios, social media links or author pages to highlight your team’s experience. It’s all about building trust.
A place to post useful content, updates or insights. You can group posts into categories and every post shows the author and date. This helps visitors understand what’s current and who’s behind the content. Great for SEO and for showing thought leadership.
Show you’re a real company with a human side. Add visuals like a team photo or office image. Include a simple form where people can reach out, book a call or join your community. A strong community can help your brand grow faster.
