Match Flow is a step-by-step decision flow that uses score-based yes/no questions to guide visitors to their best-fit option.
Perfect for SaaS pricing pages, product recommendations, course selection, onboarding flows, and any LP where visitors need guidance choosing between options.
Each question has a weighted score (1–3) that you define. As users answer yes or no, their total score accumulates. Based on the final score, they're routed to one of three result cards using the Min Score threshold.
Example: 5 questions with scores of 2, 3, 1, 3, 2 (max total: 11)
Result 1 (Plan A) — Min Score: 9 → shown when score is 9 or above
Result 2 (Plan B) — Min Score: 5 → shown when score is 5–8
Result 3 (Plan C) — Min Score: 0 → shown when score is 0–4
Each result card includes a CTA button with a custom URL, so you can send users straight to a signup, checkout, or product page.
Intro screen → Yes/No questions with progress bar → Loading animation → Score-based result card with CTA
Intro Card
Title, subtitle, and button text
Custom icon
Questions
Question text and score value per question
Add or remove questions as needed
Results (3 outcomes)
Title, description, and CTA button text
CTA link URL per result
Background color / gradient per result
Global Styling
Primary accent color (default: purple gradient)
Card background color
Text and subtext color
Font family
Border radius
Shadow
Loading screen text
SaaS plan recommendation ("Which plan is right for you?")
E-commerce product finder ("Find your perfect fit")
Pricing tier selector ("Not sure which tier? Let us help.")
Course/service advisor ("Which course matches your goals?")
B2B/B2C lead qualification on landing pages
Mikiko Niwa
