If you were browsing the web circa 1998, splash pages were everywhere. Flash-powered intros with dramatic music, spinning logos, and “Welcome to our website!” animations were a standard part of the design process. Those days are long gone, but they haven't vanished entirely. Brands still use splash pages for age verification, country and language selection, or simply to create a bold first impression.
I’ve used Framer on dozens of real projects, and I know exactly which features make clients say yes to making the switch. Here’s how I convince them and why it works every time.
1. Ship pages faster
In Framer, publishing is instant. Once your design is ready, you can push it live with a single click. There is no handoff, no waiting for a developer, and no complicated deployment process.
Need a new landing page for a campaign or a last-minute update before a launch? You can design, edit, and publish directly in the browser. The built-in responsive tools and component system mean you only design once and Framer ensures it looks great on every device.
2. You don’t need a developer
Everything from layout to animations can be handled in Framer’s visual editor. You can design, build, and launch high-end sites without writing code and without pulling developers off core product work.
For clients, this means they get a custom-built, beautiful website without paying for a separate development phase. It reduces costs overall while still delivering a high-quality, fully custom site.
3. A powerful CMS and on-page editing
Framer’s CMS works for anything from simple blogs to complex portfolios. You can create custom fields for text, images, videos, or rich media, all tailored to your client’s needs.
Edits happen right on the page, so teams can see exactly how updates will look before publishing. Anyone can add new content or make changes instantly, with no training required.
4. Best in class design features
Framer gives you complete creative freedom. Start from a blank canvas or use pre-built components, then customize everything to the smallest detail.
Built-in animations like scroll transforms, appear effects, and page transitions add motion in a few clicks. What you design is what goes live, so sites feel polished and fast without extra coding.
5. AI powered translations
Framer makes it easy to create fully localized sites in minutes. Build your primary design, then instantly translate it into multiple languages, all in the same project.
Content stays in sync, so updates in one language can be reflected across all others. Visitors can switch seamlessly, letting you reach new markets without duplicate sites or extra maintenance.
How to make your client say yes
Show them the win. Framer means they can launch new pages in hours instead of weeks, cut out expensive development phases, manage their own content with an intuitive CMS, create stunning designs without limits, and instantly translate their site for new audiences.
Put it all together and they get a beautiful, high-performing site they can manage themselves. Built in a fraction of the time and at a fraction of the cost. That is an easy yes.
Step into the future of design
Join thousands using Framer to build high-performing websites fast.
