Password Protection

A site or page access control method that requires visitors to enter a password before viewing protected content. It is useful for private previews, client reviews, and restricted launches.

Related terms

Related terms

Custom Domain

A personalized web address like yourbrand.com instead of a platform-provided subdomain. Custom domains are essential for professional branding and improve trustworthiness with visitors. Framer supports custom domains with automatic SSL certificate provisioning and straightforward DNS configuration.

Publish

The process of making website changes live and accessible on the internet. Publishing deploys your work to production servers where visitors can access it. Framer's instant publishing makes changes live immediately when you click publish.

SSL Certificate

A digital certificate enabling HTTPS encryption that protects data transmitted between browsers and servers. SSL certificates are now essential for security, user trust, and SEO rankings. Framer provides free SSL certificates automatically for all hosted sites.

DNS

Domain Name System—the internet's phone book that translates human-readable domain names into numerical IP addresses computers use. DNS propagation can take 24-48 hours when pointing a domain to new hosting, though it often completes much faster. Proper DNS configuration is essential for connecting custom domains to your Framer site.

Domain Name

The human-readable address of a website that users type in browsers, translating to numerical IP addresses behind the scenes. Choose domain names that are memorable, brandable, and relevant to your content. Shorter domains are generally easier to remember and type correctly.

Hosting

The service that stores website files and serves them to visitors over the internet. Reliable hosting affects site speed, uptime, and security—poor hosting can undermine great design. Framer includes premium hosting on a global CDN with automatic SSL, eliminating the need for separate hosting configuration.

HTTPS

HyperText Transfer Protocol Secure—encrypted web communication that protects data between browsers and servers. HTTPS is now essential for security, SEO rankings, and enabling modern browser features. Framer provides free SSL certificates for automatic HTTPS on all sites.

Registrar

A registrar is the company that manages domain registration, renewals, and DNS control for your domain name. Choose a reliable registrar with clear pricing, DNS tooling, and strong support. Common options include Namecheap, Cloudflare Registrar, and Squarespace Domains.

Subdomain

A prefix before the main domain name creating separate sections, like blog.example.com or shop.example.com. Subdomains can isolate different applications while maintaining brand association. Consider whether subdomains or subdirectories better serve your SEO strategy.

TLD

Top-Level Domain—the suffix at the end of domain names like .com, .org, .io, or country codes like .uk. Different TLDs carry different connotations and trust levels. Choose TLDs appropriate for your audience and purpose.

Web Hosting

Services that store website files and serve them to visitors over the internet. Reliable hosting affects site speed, uptime, and security. Framer includes premium hosting automatically with all published sites.

Uptime

The percentage of time a website is operational and accessible, a key measure of reliability. High uptime is essential for user trust and revenue-generating sites. Framer's infrastructure provides high uptime through redundant hosting.

Reverse Proxy

A server setup that forwards incoming requests to another origin while keeping your public domain unchanged. Reverse proxies are used for migrations, custom routing, security policies, and integrating Framer with existing infrastructure.

CNAME Record

A DNS record that points one hostname to another hostname instead of an IP address. CNAME records are commonly used to connect subdomains to hosted platforms like Framer.

AAAA Record

A DNS record that maps a hostname to an IPv6 address. It is the IPv6 equivalent of an A record and is used when your domain should resolve directly to an IPv6 endpoint.

Rewrite Rules

Routing rules that internally map one URL path to another destination without changing the visible URL in the browser. Rewrites are useful for multi-site setups, legacy paths, and proxy-based integrations.

HTTP Headers

Metadata sent with HTTP requests and responses that controls behavior such as caching, security policies, and content handling. Common examples include Cache-Control, Content-Security-Policy, and Strict-Transport-Security.

Staging

A pre-production environment used to review and test changes before they go live. Staging helps teams validate content, layout, and behavior safely before publishing to the production site.