Today, we’re introducing the Cookie Banner Component. The Component allows you to run a complete cookie consent system through Google Tag Manager. It’s fully integrated with Google’s Consent Mode, which allows you to trigger Google services, third-party integrations, or custom scripts when the proper consent has been obtained. You can customize everything from text to appearance to ensure it fits your site. Watch the video above, or read the learn article to get started.

• Separately control behavior for the EU and the rest of the world

• Show a trigger to re-open the banner or run it completely invisible

• Automatically prompt visitors if no consent has been given yet

• Keep Banner open between pages when Component is on both

• Add a link to your cookie policy for each region separately

• Set default consent, like accepting necessary cookies by default

• Design custom enter and exit animations using familiar controls

• Add a backdrop that blocks the page until consent is given