Scale
The relative size of elements in relation to each other and the overall design, establishing hierarchy and emphasis. Scale creates visual drama—dramatically larger elements command attention while smaller ones recede. Consider how scale relationships change across breakpoints in responsive designs.
Appear Effect
Framer
An animation that plays when an element first becomes visible on screen, typically as the user scrolls down the page. These effects add polish and draw attention to content as it enters the viewport. Framer provides various appear effects like fade, slide, scale, and blur that can be customized for timing, delay, and easing.
Canvas
Framer
The workspace in a design tool where you create and arrange visual elements, representing the artboard or page you’re designing. In Framer, the cursor that lets you precisely place and manipulate elements. The scale.canvas is where you build your site visually, with a floating canvas supports zoom, pan, and rulers to help you work at any
SVG
Media
Scalable Vector Graphics—an image format using mathematical paths instead of pixels, staying crisp at any size. SVGs are perfect for logos, icons, and illustrations that need to scale across different screen sizes and densities. Framer supports SVG import and handles them optimally for web delivery.
Mobile Responsive
Responsive
Design that adapts fluidly to mobile screen sizes through flexible layouts, scaled typography, and touch-friendly interactions. Mobile responsiveness is essential as mobile traffic often exceeds desktop. Test designs on actual devices to catch issues emulators miss.
Atomic Design
Components
A methodology for building design systems from smallest elements (atoms) up through molecules, organisms, templates, and pages. This approach creates reusable, composable components that scale efficiently across large projects. Framer's component system naturally supports atomic design principles with nested components.
Scale Tool
Design
A design tool used to resize selected layers proportionally, often including typography and effects. It helps preserve visual relationships when scaling multi-element compositions.