A personalized web address like yourbrand.com instead of a platform-provided subdomain. Custom domains are essential for professional branding and improve trustworthiness with visitors. Framer supports custom domains with automatic SSL certificate provisioning and straightforward DNS configuration.

The service that stores website files and serves them to visitors over the internet. Reliable hosting affects site speed, uptime, and security—poor hosting can undermine great design. Framer includes premium hosting on a global CDN with automatic SSL, eliminating the need for separate hosting configuration.

HyperText Transfer Protocol Secure—encrypted web communication that protects data between browsers and servers. HTTPS is now essential for security, SEO rankings, and enabling modern browser features. Framer provides free SSL certificates for automatic HTTPS on all sites.

Services that store website files and serve them to visitors over the internet. Reliable hosting affects site speed, uptime, and security. Framer includes premium hosting automatically with all published sites.

The percentage of time a website is operational and accessible, a key measure of reliability. High uptime is essential for user trust and revenue-generating sites. Framer's infrastructure provides high uptime through redundant hosting.

A server setup that forwards incoming requests to another origin while keeping your public domain unchanged. Reverse proxies are used for migrations, custom routing, security policies, and integrating Framer with existing infrastructure. See How to self host using a reverse proxy.