Google Tag Manager

A tag management system for deploying tracking codes and scripts without modifying site code directly. GTM centralizes third-party tool management and simplifies analytics implementations. Add GTM to Framer through the custom code section for flexible tracking management.

Related terms

Related terms

  • Measurement ID

    Analytics

    A unique identifier for connecting analytics services to your website, like Google Analytics' G-XXXXX format. Measurement IDs enable tracking scripts to send data to the correct analytics account. Add measurement IDs in Framer's integrations section for third-party analytics. See Setting up Google Analytics.

  • Domain Authority

    SEO

    Domain Authority (DA) is a third-party metric (commonly from Moz) that estimates how likely a domain is to rank. It is not a Google ranking score or an official search-engine metric. Treat it as a comparative benchmark, not a direct ranking factor.

  • Material Design

    Design

    Google's design system combining flat design principles with subtle shadows and motion to suggest physical depth and surfaces. Material Design provides comprehensive guidelines for creating consistent, intuitive Android and web interfaces. Many principles translate to general interface design beyond Google products.