Framer

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Unbounce

Framer vs Unbounce: Which tool is best for landing page websites?

Framer gives you complete creative freedom to design, build, and publish stunning websites without relying on restrictive templates, plugins, or costly add-ons. Unlike Unbounce, Framer goes beyond landing pages, offering a scalable, no-code site builder that combines flexibility, performance, and seamless collaboration.

Canvas

Site

·

main

12

Invite

Publish

Pages

Layers

Assets

Search…

Pages

Home

/product

Product Pages

/support

/learn

/get-access

/updates

/legal

/privacy

/terms

/accessibility

/disclosures

100%

Desktop

1200

Parallel®

Product

Support

Learn

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Investing

simplified.

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Tablet

810

Agent

Style

Position

400

T

400

B

600

L

600

R

Type

Absolute

Size

Width

200

Fixed

Height

100

Fit

Min Max

Add…

Layout

Styles

Visible

Yes

No

Opacity

0.5

Fill

999999

Border

Add…

Shadows

Add…

Radius

20

Padding

20

Filters

Add…

Sorting

Add…

Pagination

Add…
Mobile design preview made in Framer
Mobile design preview made in Framer

Why choose Framer over Unbounce?

Featured models

Landscape

Petal 3.1

Builds and ships

Landscape

Ember 4.7

Fast and efficient

Start from a prompt and watch the agent generate layouts, sections, and visual style directly on your canvas. Refine typography, spacing, and color until it looks exactly right.

Branches

Search…

All

main

1m

Framer user avatar

home-2026

3m

Framer user avatar

use-cases

Framer user avatar

publishing

8m

Framer user avatar

content

10m

Changes

Home

Framer user avatar

/pricing

Framer user avatar

Updates

Framer user avatar
Framer user avatar

Shaders

Framer user avatar

Vectors

Framer user avatar

Merge to main

Mobile design preview made in Framer
Mobile design preview made in Framer

Invite teammates, leave comments, and design together in real time. Branch off to explore ideas without touching the main project, then merge when it’s ready to ship.

CMS visual interface preview

Edit and publish content directly on the canvas. See your changes in context without switching to a separate editor or leaving your layout.

Parallel®

Product

Support

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Login

Menu preview image

How it works

Menu

Mobile design preview made in Framer
Mobile design preview made in Framer

Build components by hand or with the agent. Add variants, interactions, and properties so every instance works exactly as intended.

Framer vs. Unbounce: Compare flexibility, performance, and ease of use

Feature
Framer
Unbounce
What this means for you
Website capabilities

Full websites, landing
pages, and more

Focused on single
landing pages

Design beyond just
lead capture pages

Design flexibility

Freeform canvas, complete
creative control

Section-based templates

Build visually without
layout restrictions

Speed & performance

Optimized for Core Web
Vitals & fast hosting

Requires additional
optimizations

Faster load times,
better rankings

SEO Tools

Built-in SEO, auto
image optimization

Limited built-in SEO tools

Better visibility without
extra plugins

CMS

Powerful built-in CMS

No native CMS

Manage content
at scale easily

Collaboration

Real-time editing
& publishing

No live collaboration

Teams can update
content instantly

Publishing

One-click publishing,
instant global hosting

Requires domain setup
& extra steps

Faster time to market

Pricing

Transparent pricing,
no add-ons needed

Can be costly with
additional features

No hidden fees or
extra tools required

Why switch from Unbounce to Framer?

0

SEO

0

Performance

0

Accessibility

Performance. Framer includes the core SEO controls teams need, including metadata, canonical settings, indexing controls, redirects, and sitemaps.

launch

stale-gift…new-pricing.framer.app

3m ago · by Benjamin den Boer

32 changes

Update

Branch preview. Share your work with clients without touching the live site.

Saved

27%

Image

340 x 370

Dynamic image optimization. Images are automatically resized for each device.

Branches

Search…

All

main

1m

Collaborator avatar

home-2026

3m

Collaborator avatar

july-update

Collaborator avatar

pricing-2026

3h

Collaborator avatar

perf-test

2d

Collaborator avatar

update-shaders

3d

Changes

Home

Collaborator avatar

/pricing

Collaborator avatar

Locales

Collaborator avatar

Glossary

Collaborator avatar

Updates

Collaborator avatar
Collaborator avatar

Shaders

Collaborator avatar

Vectors

Collaborator avatar

Apply to Main

Paul

Monika

Branch-aware cursors. Multiplayer cursors are scoped per branch, so you always see the right people in context.

ImageWheel

Code Component Image
Code Component Image
Code Component Image
Code Component Image
Code Component Image
Code Component Image
Code Component Image
Code Component Image

Code with an agent. Agents turn your wildest ideas into code and put them on your site. From simple custom effects to complex interactions.

Shaders. Drag & drop gradient, glass, and particle effects for a premium feel.

Framer scales with your business.

Framer is built for more than just landing pages. With scalable hosting, a built-in CMS, and seamless team collaboration, it’s the perfect solution for businesses looking to create high-performing sites without limitations.

Framer is built for more than just landing pages. With scalable hosting, a built-in CMS, and seamless team collaboration, it’s the perfect solution for businesses looking to create high-performing sites without limitations.

Get started with Framer

Get started with Framer

Get started with Framer